Acquiring, converting and retaining customers with optimized marketing funnels
Landing pages are the first impression visitors receive of your website or business. If you optimize your landing pages correctly, visitors should be able to capture the essence of what you are offering at a glance. With that quick look, you still Continue →
A sales lead is somebody with a problem that can be solved by a product solution you can provide. So a sales lead can be described as a prospect who wants what you have to offer and leaves a contact detail for you to follow up. This person might Continue →
"Begin with the End in Mind means to begin each day, task, or project with a clear vision of your desired direction and destination, and then continue by flexing your proactive muscles to make things happen." This quote by Stephen Covey says it all. Continue →
Internet devices, social networks and information that is available instantaneously have drastically changed the buying process. Today, the buyer controls the buying cycle much more than the seller controls the selling cycle. The buyer holds all the Continue →
Landing pages are the first point of contact on your website for your potential customers. When landing page optimization is done correctly, visitors should be able to capture the essence of what you are offering at a glance. Landing pages have two Continue →